LSJ Marketing designs, builds and manages direct email programmes that place a considered, relevant message in front of senior buyers at the organisations you want to work with. Replies are qualified and passed to your team as scheduled meetings.
Most companies know exactly which organisations they would like as clients. The difficulty is reaching the right individual there, at a moment when the message is welcome. We solve that with accurate data, a protected sending set-up and copy written for a senior reader.
We agree a written profile of your ideal client, by sector, size, region and role, and build the contact list to that profile. Nothing is sent to anyone outside it.
Short, plain and specific. Each sequence explains who you are, why you are relevant to that organisation and what a sensible next step looks like. No gimmicks and no pressure.
Our team reads and answers every response, qualifies the interested ones and arranges a meeting in your diary. You receive a written briefing before each call.
A programme typically launches within three weeks of signature. From that point your account manager owns the whole process and reports to you every week.
A structured onboarding session captures your proposition, your target market and the objections your sales team hears most. This becomes the campaign brief you sign off.
We source and verify the contact list, prepare dedicated sending domains, warm them correctly and write the sequence. You approve every word before launch.
Sending starts at a measured volume and scales as deliverability data allows. Subject lines and openings are tested and refined on a weekly cycle.
Replies are handled within working hours, interested contacts are qualified and meetings are placed in your calendar with notes on the organisation and the person.
A list built to your agreed profile, with company and contact details checked before use.
Separate domains and mailboxes, configured and monitored, so your main domain is never exposed.
A multi-step sequence written for senior readers, in British English, approved by you before launch.
Every response read and answered by a person, with interested contacts qualified against your criteria.
Qualified meetings booked directly into your team's diary, with a written briefing for each one.
Volume sent, delivery rate, replies, interested contacts and meetings, in a short report every week.
The complete service is delivered under a single agreement with a fixed monthly fee, a named account manager and a notice period you will find reasonable. Pricing is confirmed in writing after an initial consultation.
Request a proposalOur programmes suit organisations that sell a considered service or product to other businesses, where a single new client relationship justifies a sustained conversation. We work particularly well with firms whose buyers are senior, time-poor and sceptical of marketing.
Business to business email is lawful in the UK when it is done properly. We document the lawful basis, honour every opt-out within 24 hours and keep a full audit trail of who was contacted, when and why.
A 20 minute conversation about your target market, your current approach to new business and whether a managed outbound programme would be a sensible investment. If it is not the right fit, we will say so.
By requesting a consultation you agree to be contacted by a member of the LSJ Marketing team. Your details are never shared with or sold to third parties.Pick a day and time below and tell us who you are. We hold a few consultation slots each week. No charge and no obligation.
Highlighted dates have consultation times available. UK time.
Choose a highlighted date to see the times available that day.
Direct email for UK companies that sell to other businesses. Programmes are designed, delivered and reported by our team in the United Kingdom.
LSJ Marketing is a trading name of [Company Name] Ltd, registered in England and Wales, company number [00000000]. Registered office: [address].